Whether it’s finally booking that family holiday, dancing at a festival, spending more time with loved ones or simply making the most of the sunshine, Frasers Plus Designer Outlet Swindon is asking local people to take a moment to think about the summer they want to have.
Launching today, Letters to Your Summer Self is a new interactive installation encouraging visitors to write a postcard to their future selves, sharing the moments, memories and ambitions they hope to create before the summer comes to an end, before posting it into a dedicated Summer Self post box.
To celebrate the launch of the activation, visitors who write their summer wish on an official campaign postcard, complete their name and email address, and post it into the Summer Self post box by Monday 20th July will be entered into a prize draw to win £300 to spend across participating brands at Frasers Plus Designer Outlet Swindon.
Visitors can also receive one bonus competition entry by sharing a photo or video of the activation on Instagram or Facebook, tagging @SwindonOutlet.
Following the competition, the installation will remain in place throughout the summer, continuing to encourage visitors to write messages to their future selves and share positive affirmations with the local community.
Alongside the competition postcards, visitors will also be invited to write a positive affirmation, inspirational quote or summer message on colourful display cards, helping create Swindon’s Summer Selves – a vibrant community installation celebrating hopes, dreams and ambitions throughout the summer.
The activation is designed to encourage people to slow down, reflect and celebrate the little moments that make summer special, while inspiring others through the messages shared by fellow visitors.
Charlotte King, Marketing Manager at Frasers Plus Designer Outlet Swindon, said: “Summer is often the season people look forward to all year, but it’s also one that passes incredibly quickly. ‘Letters to Your Summer Self’ encourages visitors to take a moment to think about what they really want from the months ahead, while creating something that celebrates the hopes, ambitions and experiences of our local community.”
We hope shoppers enjoy reading one another’s messages just as much as contributing their own, and that the installation becomes something that evolves throughout the summer.”
Visitors will find the activation located outside Rituals in the West Mall from 7th July until 23rd August, with the competition running until 20th July – winner chosen on the 21st July.
Full competition Terms & Conditions can be found at via our website http://designeroutletswindon.com/your-summer-self/
So, what does your perfect summer look like?
