Wiltshire business leader to host free International Women’s Day AI webinar to prevent women being “left behind” in tech shift

A leading Wiltshire digital entrepreneur is hosting a free “Introduction to AI” webinar this International Women’s Day to help women across the county understand artificial intelligence – and ensure they are not left behind as the technology reshapes workplaces and homes.

The webinar is being hosted by Natalie Luckham, AI Educator and founder of award-winning Wiltshire social media consultancy Naturally Social.

The event is aimed at women across Wiltshire – from business owners and freelancers to employees, returners to work, and those simply curious about AI’s growing influence in everyday life.

The one-hour online session, taking place at midday on International Women’s Day (8 March), will offer a practical and accessible introduction to artificial intelligence.

Titled around this year’s International Women’s Day theme, “Give to Gain,” the webinar will demystify AI by covering:

  • What AI actually is (and what it isn’t)
  • How large language models are built
  • The risks, bias and ethical considerations
  • Real-life demonstrations of useful applications at work and home
  • How to prompt AI tools effectively
  • Where human judgment remains essential
  • The session will include live demonstrations and a Q&A, allowing attendees to ask questions in a supportive environment.

Artificial intelligence adoption is accelerating across industries, from marketing and finance to healthcare and education. Yet studies continue to show that women are underrepresented in AI development and adoption, raising concerns about a widening gender confidence and skills gap.

Natalie says the webinar is about empowerment, not hype.

“So many women I speak to have experimented with AI but say, ‘I’ve played with it — I just don’t really get it.’

If we don’t understand how these tools work –  their strengths, their limitations, their risks –  we risk stepping back from the conversation entirely. My goal is simple: to give women the knowledge and confidence to make informed decisions, ask better questions, and participate fully in the future of work.”

The session aims to demonstrate the potential and the pitfalls of AI, helping women approach the technology critically and confidently rather than feeling overwhelmed or excluded.

The timing reflects growing national conversations around AI regulation, workplace transformation and digital skills development.

The webinar has been created in response to increasing local demand for clear, jargon-free guidance on AI. Natalie has spent the past year delivering AI training to businesses and organisations across the Southwest and says the same concern keeps emerging: people are experimenting, but without real understanding.

Registration is free but spaces are limited.

Women can reserve their place via: https://bit.ly/47hvYA7

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